THINGS WE KNOW HOW TO DO
We make things. Lots of things.
Websites, code, brands, databases, packaging, artwork and the occasional complicated thing.
Avenue 12 started with graphic design and grew alongside the Web. Thirty years later, the list of things we can build, design, fix and figure out has gotten considerably longer.
Some projects need a website. Some need a logo. Some need a database, an online store, custom programming or a completely unreasonable amount of attention to detail.
We don't believe everything needs to fit into a neat little package. We start with the problem, figure out what needs to be done and go from there.
YES, WE DO WEBSITES
Web Design & Development
Websites are where design and development collide in a generally productive way.
Avenue 12 handles both sides of the process, from structure, navigation and visual design through HTML, CSS, JavaScript, PHP, MySQL and everything required to make the thing actually work.
The objective is fairly simple: build a website that looks good, works properly, loads quickly and doesn't need to be replaced six months later.
Web Design
Responsive layouts, information architecture, navigation, interface design, typography and content presentation.
Web Development
HTML, CSS, JavaScript, PHP, MySQL and database-driven development for websites and web applications.
Website Redesign
Taking an old website apart, keeping what still makes sense and rebuilding the rest with current technology.
Maintenance & Support
Updates, fixes, troubleshooting, improvements and continuing development after launch.
WHEN A PLUGIN ISN'T GOING TO CUT IT
Custom Web Applications
Sometimes a website isn't enough.
Businesses often have very specific ways of doing things. Information needs to go somewhere. People need to log in. Records need to be searched. Reports need to exist. Someone needs to push a button and have something useful happen.
That's where custom development comes in. Avenue 12 builds database-driven systems and web applications around the way the business actually operates.
Custom Systems
Business tools, dashboards, administration systems, customer portals and specialized web applications.
Database Development
MySQL database design, relationships, search, filtering, reporting and administrative interfaces.
Client Portals
Secure areas for clients, members, employees or administrators to access information and perform specific tasks.
Integrations
Connecting websites and applications with APIs, payment systems, email services and other external systems.
TAKE THEIR MONEY — LEGALLY
E-commerce
Selling things online sounds simple until you actually have to make all the pieces work together.
Products, customers, orders, payments, inventory, accounts and administration all have to cooperate. Preferably without setting anything on fire.
Avenue 12 can work with established commerce platforms or develop customized functionality when the project needs something more specific.
Online Stores
Product catalogs, categories, shopping carts, checkout and customer accounts.
Payments
Payment gateway integration and online transaction workflows.
Product Management
Product information, pricing, variations, inventory and related data systems.
Custom Commerce
Specialized ordering, quoting, membership, subscription and transaction systems.
MAKE IT LOOK LIKE YOU
Branding & Identity
A logo is only the beginning.
A useful identity has to survive outside the designer's computer. It has to work on a website, business card, package, sign, shirt, presentation and whatever else gets your name on it.
Avenue 12 can create a new identity from scratch or take an existing one and make it considerably more useful.
Logo Design
Original logos and visual marks designed for practical use across digital and printed media.
Visual Identity
Typography, color, layout and supporting visual elements that create a consistent identity.
Brand Materials
Business cards, stationery, presentations, signage and digital brand assets.
Brand Applications
Applying an identity to websites, packaging, advertising, apparel and other communications.
YES, PEOPLE STILL PRINT THINGS
Print & Publication
Print is not dead. Neither are business cards, brochures, books, posters or things you can actually hold in your hands.
Avenue 12 creates artwork and production-ready files for everything from a single business card to a multi-page publication.
Business Materials
Business cards, stationery, letterhead, folders and presentation materials.
Brochures & Publications
Brochures, catalogs, magazines, books, reports and other multi-page publications.
Posters & Signage
Posters, displays, signs and large-format artwork.
Production Artwork
Properly prepared artwork and production files for commercial printing.
PUT IT IN SOMETHING
Packaging Design
Packaging has to work in the real world, not just look pretty on a monitor.
Avenue 12 develops packaging artwork with the physical product, production requirements and final application in mind.
Labels
Product labels, bottle labels, stickers and related artwork.
Boxes & Containers
Packaging artwork for boxes, cartons, sleeves and other physical formats.
Packaging Systems
Consistent packaging families designed for multiple products or variations.
Production Files
Artwork prepared according to printer and manufacturer specifications.
WEARABLE GRAPHICS
Apparel & Merchandise
Apparel has always been part of graphic design. A shirt is simply another surface for the work.
Avenue 12 creates original artwork for clothing, merchandise and promotional products, from individual graphics to coordinated collections.
T-Shirts
Original shirt graphics, typography, illustration and print-ready artwork.
Merchandise
Artwork for hats, posters, stickers, promotional items and other merchandise.
SOMETIMES WE DRAW STUFF
Illustration & Creative Artwork
Not every problem can be solved with a font, a rectangle and some stock photography.
Sometimes a project needs something original. Illustration and artwork can give a brand, publication, package or product a visual identity that doesn't look like everybody else's.
Illustration
Custom illustration for publications, packaging, apparel, advertising and digital projects.
Original Artwork
Conceptual and visual artwork developed specifically for a project or application.
TURN IT UP
Album & Music Artwork
Music artwork is one of those places where design gets to have a little more fun.
Avenue 12 creates artwork for musicians, bands, labels and music projects, from individual releases to complete visual packages.
Album Covers
Original cover artwork for albums, EPs, singles and other releases.
Complete Packages
Covers, inserts, booklets, promotional artwork, merchandise and related materials.
GET FOUND
SEO & Search
SEO isn't magic. And despite what somebody probably promised you, there isn't a secret button marked "Number One on Google."
Good search visibility starts with a technically sound website, useful content, logical structure and pages that make sense to both people and search engines.
Avenue 12 treats search as part of the website, not something sprinkled on top five minutes before launch.
Technical SEO
Site structure, indexing, metadata, performance, redirects and technical search issues.
Content & Structure
Page structure, headings, content organization and search-friendly information architecture.
THE BORING STUFF WE ACTUALLY LIKE
Hosting & Technical Services
Somebody has to deal with the servers, domains, DNS, SSL certificates, email and all the other invisible things that make a website work.
We don't mind. In fact, we kind of like it.
Avenue 12 can handle many of the technical pieces surrounding a website, with hosting and related services available through Pura Vida Web Host where appropriate.
Web Hosting
Hosting environments for websites and web applications.
Domain & DNS
Domain configuration, DNS management, SSL and related technical setup.
Business Email
Business email setup and technical configuration for hosted domains.
Ongoing Support
Technical assistance, troubleshooting, updates and continuing development.
HERE'S THE THING
Most projects are a little bit of everything.
That's usually where things get interesting.
A new website might need a new identity. An e-commerce project might need custom programming. A printed product might need illustration and packaging. An existing website might need a database, technical work and a complete redesign.
We don't treat the services above as a menu where you're required to pick exactly one item.
They're tools. The project comes first.
GOT SOMETHING WEIRD?
Let's talk about it.
Tell us what you're working on, what you're trying to accomplish and what you're prepared to invest. If it's a good fit, we'll figure out the rest.